Our logo appears in two variatons. Please refer to this folder for all branding materials.
Preferred version of the Font Pair logo and should appear on the majority of branded materials.
Used when production restrictions do not allow the use of the wordmark.
The Font Pair logo is designed for use primarily with either yellow on a dark navy background or vice versa. For instances in which the full color logo is not practical, the dark navy on white should be used.
These are the colors that make up the Font Pair color palette. They are approved for use with all Font Pair materials.
To maintain the integrity of the Font Pair logo, it is important to provide adequate space.
Give at least an x-height amount of space.
Give enough padding so a symbol 1.5x the intended size can fit.
The consistent application of color plays an extremely important role in the Font Pair identity system.
The examples below illustrate a few inappropriate applications of the logo.